Bag and bottle dryer hanging and standing

Convenience without waste. Really.

Hi! Since you found your way to this post, here’s what I think you and I have in common: You feel sick over the news about plastic pollution, climate change, and other damage we humans cause to our one earth and to life on it. You deeply “get” how this damage endangers your well-being and the places you love.

You want to stop adding to the pollution and to the throwaway culture. Yet your life is busy; you’re grateful for conveniences.

My new company, Wood Doing Good, offers you and the people you care about the ability to be part of the solution, on a scale that is immediately do-able, while we push for global shifts toward clean energy and materials. Wood Doing Good creates innovative, functional products out of wood that make it fun and easy to reuse all sorts of things rather than toss them out.

Here’s the first one: LoveThisBagDryer! (which comes as an easy-to-assemble kit), so you can easily wash and reuse bags, bottles, mittens, and more.    🙂

Just click here to buy.

“What a wonderful gift that actually allows people
to consume less, not more.” 
— Rachel

That’s my brief introduction to how you can reduce plastic waste and pollution. I’m glad you and my company got to meet!

–Elana Kann
Wood Doing Good: Reusing made fun & easy

P.S. If you know others who share your interest in convenience without waste, please pass this along to them. They can also join my email list by signing up on the Contact page of my website, or sending me a message through FaceBook.

The Power of Your Mighty Basal Ganglia

Hello!

It’s a New Year, and the odds are that your self improvement resolutions have already fallen by the wayside.

One resolution I’m sure you want to keep is your determination to waste & pollute less and reuse more. I support that! So I’m sharing with you some recent science about how to turn that determination into behavior change that actually sticks.

Apparently goals and motivation alone do not successfully change behavior. New habits–what you do without deciding each time you do them–do change behavior long term. The trick is to make that new behavior manageable by making it automatic. Any habit worth its salt also has a payoff of pleasure.

So, when you redesign your environment in a way that makes the new habit easy and automatic, plus more pleasurable than your old way, your mighty Basal Ganglia gleefully kick in to support you. This cluster of neurons down near your brain stem serves as your habit booster.

One habit you can easily adopt is re-use, with Wood Doing Good’s bag & bottle dryer and napkin rack. Both are designed to subtly shift your environment. The shift almost inevitably leads everyone in that space to new habits of re-using. People say that because these wares are convenient, fun, and pleasurable to use, their families’ and coworkers’ habits change overnight–literally. To doubly reinforce the new habit, you can do a little happy dance after each use.    🙂

Your Mighty Basal Ganglia will thank you.

Your partner in remedying our throwaway culture,
–Elana Kann, for Wood Doing Good

P.S. When you adopt these healthy new habits, you:

  • help restore our clean water, air, and soil.
  • model for your children a circular use of materials–designing out waste.
  • stop spending your hard-earned money on single-use products that end up in the land fill or worse.
A win-win-win all around!